The DYE snowboarding team continues to grow with the signing of their newest addition, Dan Brisse. The partnership between Brisse and DYE happened organically, as both the company and the rider share a desire to create projects and products that showcase the level of intensity behind professional snowboarding. Dan’s dedication to pushing the boundaries of the sport has earned him 2 X-Games Real Snow victories, multiple epic video parts and widespread magazine coverage. Brisse understands in order to evolve; you must embrace risk and change, qualities that embody the DYE brand.
“Brisse wants to be the best at what he does, and is willing to put in the extra effort to get there. He goes for it, until he stomps it. That attitude, in combination with his riding style, is a perfect fit for Dye. We are eager to support Dan’s involvement with major video production, and provide him the gear and resources he needs to keep expanding our vision of what is possible on a snowboard.” – Joel Kramer, Marketing Manager
“I’m excited to join forces with Dye as my new eyewear sponsor. They make some of the best goggles on the market, and have a solid team that I enjoy riding and hanging with.” – Dan Brisse